The ability to learn faster than your competitors may be only sustainable competitive advantage.

Arie De Geus Shell Oil

We help clients deliver major new initiatives with greater confidence.

• Enhanced market momentum
• Better predictability
• Broader, faster market acceptance
• Greater profit potential
• Greater launch efficiency
• And reduced market risk…

How and why we do well with new…

• The short answer: experience, focus and proven methodologies
• A better market acceptance system
• We’re light years ahead on the NeuVision® experience curve
• We are specialists to augment your current team. “We come, we launch, we leave.”
• More than 30,000 hours of experience dedicated to initiation, development, commercialization and growth of new things…
• We have better tools, better methods. We have managed “Launch” and “New” for more than two decades…
  • The right tools without the typical waste, and unnecessary expense…
  • Create awareness and interest in ways you cannot otherwise create…
  • Reach people and places you would not otherwise reach
  • Achieve launch savings (and efficiencies) that you would otherwise achieve
  • Avoid pitfalls (internally and in the marketplace) that you might not otherwise avoid
  • Ability to blend… and align all the steps of launch… in sync…